Simplify the way you lose weight

Finally, a health journey that actually feels good. Lasting results. Zero stress.

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Trusted by millions

Personalized Weight Loss Plan

Achieving your ideal weight is not just about dieting – it’s about understanding your body.

 Our Personalized Weight Loss Plan is designed to help you lose weight in a healthy, sustainable, and effective way. We focus on your body type, lifestyle, metabolism, current health condition, and goals to create a plan that truly works for you.

  • Customized Diet Plan
  • Workout Plan for Your Fitness Level
  • Weekly Progress Tracking
  • Motivation & Support:
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Food Scanner & Smart Feedback

Track what you eat in seconds — not hours.
Our Food Scanner uses smart image recognition to identify your meal and instantly provide nutritional insights, calorie count, and healthier suggestions.

Scan Your Meal
Simply take a photo of your food with your phone
Instant Analysis
Our system detects ingredients and calculates calories, macros, and portion sizes.
Smart Feedback
Receive easy-to-follow suggestions to make the meal healthier while still enjoying your taste.

Build a strong, toned core and improve posture with low-impact movements.

Our fitness approach focuses on mind–body balance, gentle strength-building, and daily movement. Whether you're just starting your fitness journey or getting back into routine, these plans are designed to be safe, enjoyable, and results-driven.

  • Strengthens core & back muscles
  • Improves posture and flexibility
  • Supports weight loss with controlled movement
  • Suitable for beginners to advanced levels

What our customers say

Customers rave about our App! Read what they have to say and see how it can help you.
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5.0/5.0

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FAQ Got a question?

Can the Simple app help me lose weight?

The Simple app can help you lose weight — and it can help you with much more than that, too. You'll learn how to make healthy, balanced eating choices. You'll feel more confident and in control with food. You'll get fitter, drink more water, and have more energy. You'll develop the skills to prioritize self-care and live a healthier lifestyle. (We're excited for you, honestly!)

Does Simple make me count calories, cut out carbs, or weigh all my food?

Nope. The Simple method doesn't include calorie counting, cutting out essential food groups, or weighing every bite. Instead, we prioritize safety and sustainability. So, we'll coach you to lose weight through a behavior change approach that teaches you how to meet your nutritional needs, get active, safely intermittent fast, and more.

How will Simple’s coaching be customized to me?

The coaching experience you’ll get with Simple is built around you. From the moment you create your Simple account, you’re the star of the show. Here’s how: Your personal AI coach, Avo™, will create daily actions just for you, and reach out with tips and insights when you need them, to keep you moving forward. You’ll see fresh educational content in the app based on the food, hydration, and physical activity you log. We’ll recommend an intermittent fasting schedule that suits your weight loss goals and timeline. The reminders we send will match your schedule and tracking activity (for instance, if you haven’t logged any water today, we’ll remind you to grab a drink).

Can I trust Simple’s science?

You 100% can trust Simple’s science, whether it’s in-app, on the blog, or on our social media. We take science very seriously, so all of our content is written using accurate, credible, and reliable research. It’s also reviewed thoroughly by our experts before being released and refreshed regularly to keep it up to date.

What does the Simple Premium subscription include and how much does it cost?

The free version of the Simple app gives you access to many of our awesome features like real-time answers from Coach Avo™, Nutrition Scores for the meals you log, and all our wellness habit Trackers. Plenty to get you started on your health journey. Upgrading to a Premium subscription will unlock daily, personalized check-ins and actions from Coach Avo™, as well as our educational library to propel you to even greater success. Our prices vary based on the subscription length you choose when signing up and are very affordable compared to human health coaches. For more subscription information,